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Ten more visitors to your premises every day?

Archive - Originally posted on "The Horse's Mouth" - 2012-05-14 10:33:50 - Graham Ellis

Are you a shopkeeper in Melksham? Would you like another ten visitors to your premises every day?

Over the past 6 to 8 weeks, I've been helping to enhance the diary pages on the Melksham Chamber of Commerce's web site, adding in special events and things that are happening in the Melksham Community Area. Part of that enhancement has been to monitor the number of people who have been reading the diary, where abouts they're located (are they local or not?), and whether they're returning visitors / regular users of the diary, or just "single hits".

On average, we've had ten different visitors to our diary every day from Melksham or from nearby towns. Within that same day, two or three of these visitors typically come back - and we're looking 'later in the day' here, not simply clicking back to the diary!

Taking a longer view, over 420 visits by over 270 different people have been made to the diary in the past month - that's a significantly higher proportion of repeat visits, and it shows that people are making a habit of coming back to see what's going on. Only 1 visitor in 20 is from outside the UK, again showing the quality of the traffic as it fits in with the metric of most trader's customer bases. There is bound to be some "noise" ... and we do get quite a few overseas visitors in Melksham; no great secret that we often have folks in at Well House Manor from overseas - the USA, Switzerland, Germany, and even China in just the last few weeks.

Inclusion of your event in the Chamber of Commerce diary is free. It covers events which:
• Run up to ten times a year
• Are open and available to the general public / guests
• Take place in or effect the Melksham Community Area
Commercial, Voluntary and Charity events welcome. Public meetings and talks welcome. Council and board meetings too.

To view the diary, see [here]
There's also a version for your mobile phone [here] (and visits there aren't even counted in my stats)
And to add an entry for YOUR event, go [here].